Getting the Most Out of Twitter

 

The key to success on Twitter is sustained activity. It’s by nature a very active platform so content gets buried very quickly. If you choose to use Twitter, it’s important to maintain your account regularly.

 

Three Approaches

 

• You can use Twitter to tweet your video link(s) which will help drive people to your YouTube channel. It’s okay to repeat this action often.
   

• You can also use the search tool in Twitter to find people who are talking about relevant topics to your business such as “CRM tools.” You can reply to such tweets with a link to your video about your CRM platform.
   

• Lastly, you can add the video link to your Twitter profile bio so that anyone who is interested in you or your company will click the link and be taken to your video.